ISBN: 9780230500037
The management of environmental or green issues has become a key concern for many companies. Green issues have an enormous influence how an organization is seen and how its reputation is … mais…
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ISBN: 9780230500037
The management of environmental or green issues has become a key concern for many companies. Green issues have an enormous influence how an organization is seen and how its reputation is … mais…
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ISBN: 9780230500037
Green issues have a large impact on how an organization is seen and huge implications for the organization''s success, brand values and the sales decisions of consumers towards … mais…
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ISBN: 9780230500037
Green issues have a large impact on how an organization is seen and huge implications for the organization''s success, brand values and the sales decisions of consumers towards its produc… mais…
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ISBN: 9780230500037
The management of environmental or green issues has become a key concern for many companies. Green issues have an enormous influence how an organization is seen and how its reputation is … mais…
ISBN: 9780230500037
The management of environmental or green issues has become a key concern for many companies. Green issues have an enormous influence how an organization is seen and how its reputation is … mais…
ISBN: 9780230500037
Green issues have a large impact on how an organization is seen and huge implications for the organization''s success, brand values and the sales decisions of consumers towards … mais…
ISBN: 9780230500037
Green issues have a large impact on how an organization is seen and huge implications for the organization´s success, brand values and the sales decisions of consumers towards its product… mais…
ISBN: 9780230500037
Green issues have a large impact on how an organization is seen and huge implications for the organization''s success, brand values and the sales decisions of consumers towards its produc… mais…
Dados bibliográficos do melhor livro correspondente
| Autor: | |
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Dados detalhados do livro - Managing Green Issues
EAN (ISBN-13): 9780230500037
ISBN (ISBN-10): 023050003X
Livro de capa dura
Ano de publicação: 2006
Editor/Editora: Springer Palgrave Macmillan
208 Páginas
Peso: 0,490 kg
Língua: eng/Englisch
Livro na base de dados desde 2007-05-30T23:09:48+01:00 (Lisbon)
Página de detalhes modificada pela última vez em 2024-03-08T01:07:55+00:00 (Lisbon)
Número ISBN/EAN: 023050003X
Número ISBN - Ortografia alternativa:
0-230-50003-X, 978-0-230-50003-7
Ortografia alternativa e termos de pesquisa relacionados:
Autor do livro: tom, curtin, janikulla, fanu, thierry, adler
Título do livro: managing green issues managing green issues, 125 issue, green man, edition, bilder und gedichte für kinder, algebra, dänemark nordseeküste, otto ludwig ausgewählte werke zwei bänden, miyata, merowingischen zeiten, pommern, germanische grabfunde des bis jahrhunderts
Dados da editora
Autor: T. Curtin
Título: Managing Green Issues
Editora: Palgrave Macmillan; Palgrave Macmillan UK
208 Páginas
Ano de publicação: 2006-10-13
London; GB
Peso: 0,474 kg
Língua: Inglês
53,49 € (DE)
54,99 € (AT)
59,00 CHF (CH)
POD
XIII, 208 p.
BB; Management; Hardcover, Softcover / Wirtschaft/Management; Management und Managementtechniken; Verstehen; environment; management; marketing; organization; stakeholder; International Business; Environmental Economics; Management; International Business; Environmental Economics; Internationale Wirtschaft, Internationales Management; Umweltökonomie; BC; EA; EA
PART 1: GREEN ISSUES The Rise of Environmental Consciousness The Impact of Green Issues on Organisations PART 2: THE CONTEXT OF GREEN ISSUES The Greening of Modern Democracies Stakeholders: Some Real Definitions The Role of the Media PART 3: PRACTICAL MANAGEMENT OF GREEN ISSUES Research Comes First Communications Mechanisms Who to Communicate With Third Party Advocacy Green Credentials Help in a Crisis PART 4: THE FUTURE Evaluation of Green Communications Green Issues and Marketing The Future of Green Issues CommunicationOutros livros adicionais, que poderiam ser muito similares com este livro:
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