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Demystifying Business Celebrity: Leaders and Gurus - Clark, Timothy, Guthey, Eric, Greatbatch, David, Jackson, Brad
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Clark, Timothy, Guthey, Eric, Greatbatch, David, Jackson, Brad:

Demystifying Business Celebrity: Leaders and Gurus - encadernado, livro de bolso

2009, ISBN: 9780415327817

Taylor & Francis Ltd, Gebundene Ausgabe, Auflage: Illustrated, 192 Seiten, Publiziert: 2009-09-24T00:00:01Z, Produktgruppe: Buch, 0.8 kg, Soziologie, Sozialwissenschaft, Kategorien, Büche… mais…

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Demystifying Business Celebrity: Leaders and Gurus - Clark, Timothy, Guthey, Eric, Greatbatch, David, Jackson, Brad
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Clark, Timothy, Guthey, Eric, Greatbatch, David, Jackson, Brad:

Demystifying Business Celebrity: Leaders and Gurus - encadernado, livro de bolso

2009, ISBN: 9780415327817

Taylor & Francis Ltd, Gebundene Ausgabe, Auflage: Illustrated, 192 Seiten, Publiziert: 2009-08-20T00:00:01Z, Produktgruppe: Book, 0.8 kg, Industrie, Branchen & Berufe, Business & Karriere… mais…

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Demystifying Business Celebrity: Leaders and Gurus - Clark, Timothy, Guthey, Eric, Greatbatch, David, Jackson, Brad
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Clark, Timothy, Guthey, Eric, Greatbatch, David, Jackson, Brad:
Demystifying Business Celebrity: Leaders and Gurus - encadernado, livro de bolso

2009

ISBN: 9780415327817

Taylor & Francis Ltd, Gebundene Ausgabe, Auflage: Illustrated, 192 Seiten, Publiziert: 2009-08-20T00:00:01Z, Produktgruppe: Book, 0.8 kg, Industrie, Branchen & Berufe, Business & Karriere… mais…

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Demystifying Business Celebrity: Leaders and Gurus - Clark, Timothy, Guthey, Eric, Greatbatch, David, Jackson, Brad
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Clark, Timothy, Guthey, Eric, Greatbatch, David, Jackson, Brad:
Demystifying Business Celebrity: Leaders and Gurus - encadernado, livro de bolso

2009, ISBN: 9780415327817

Taylor & Francis Ltd, Gebundene Ausgabe, Auflage: Illustrated, 192 Seiten, Publiziert: 2009-09-24T00:00:01Z, Produktgruppe: Buch, Industrie, Branchen & Berufe, Business & Karriere, Katego… mais…

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Demystifying Business Celebrity: Leaders and Gurus - Clark, Timothy, Guthey, Eric, Greatbatch, David, Jackson, Brad
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Clark, Timothy, Guthey, Eric, Greatbatch, David, Jackson, Brad:
Demystifying Business Celebrity: Leaders and Gurus - encadernado, livro de bolso

2009, ISBN: 9780415327817

Taylor & Francis Ltd, Gebundene Ausgabe, Auflage: Illustrated, 192 Seiten, Publiziert: 2009-09-24T00:00:01Z, Produktgruppe: Buch, Industrie, Branchen & Berufe, Business & Karriere, Katego… mais…

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Demystifying Business Celebrity: Leaders and Gurus

Business celebrities such as Bill Gates, Richard Branson and Rupert Murdoch are among the most widely recognised, admired and sometimes even vilified individuals in the world. Like their celebrity peers from the entertainment, sports, arts and political worlds, business celebrities exert an influence that is pervasive, but difficult to assess, evaluate and explain.

Business celebrities have been around for as long as big business itself, but this is the first book to provide a systematic exploration of how they are constructed and why they exist. Business celebrities include entrepreneurs, CEOs, and management gurus. The book argues that these individuals are not self-made, but rather are created by a process of widespread media exposure to the point that their actions, personalities and even private lives function symbolically to represent significant dynamics and tensions prevalent in the contemporary business environment.

Demystifying Business Celebrity raises questions about the impact and significance of the production of celebrity upon our understanding of, and our ability to promote the practice of leadership in an enlightened manner. The book will prove a useful addition to the enlightened business student’s bookshelf and will be informative reading for all those with an interest in business and management.

Dados detalhados do livro - Demystifying Business Celebrity: Leaders and Gurus


EAN (ISBN-13): 9780415327817
ISBN (ISBN-10): 0415327814
Livro de capa dura
Ano de publicação: 2009
Editor/Editora: Taylor & Francis Ltd
180 Páginas
Língua: eng/Englisch

Livro na base de dados desde 2007-11-04T23:55:40+00:00 (Lisbon)
Página de detalhes modificada pela última vez em 2023-12-29T07:58:23+00:00 (Lisbon)
Número ISBN/EAN: 0415327814

Número ISBN - Ortografia alternativa:
0-415-32781-4, 978-0-415-32781-7
Ortografia alternativa e termos de pesquisa relacionados:
Autor do livro: timothy clark, jackson david, guthe, tim jackson
Título do livro: taylor jackson, business, leaders the


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