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What will stop your customers dead in their tracks to take notice of your product? What will make them want to take a closer look? How do you get them to reach out and touch your product,… mais…
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Shiny Objects Marketing has given us a dramatic new insight into what our customers want and how to make our service a shiny object."-Michael Purcell, Senior Vice President, Product Devel… mais…
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Shiny Objects Marketing has given us a dramatic new insight into what our customers want and how to make our service a shiny object." Michael Purcell, Senior Vice President, Product Devel… mais…
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ISBN: 9780470527726
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Using Simple Human Instincts to Make Your Brand Irresistible, [ED: 1], 1., Auflage, eBook Download (EPUB,PDF), eBooks, [PU: John Wiley & Sons]
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ISBN: 9780470527726
What will stop your customers dead in their tracks to take notice of your product? What will make them want to take a closer look? How do you get them to reach out and touch your product,… mais…
4, ISBN: 9780470527726
Shiny Objects Marketing has given us a dramatic new insight into what our customers want and how to make our service a shiny object."-Michael Purcell, Senior Vice President, Product Devel… mais…
2009
ISBN: 9780470527726
Shiny Objects Marketing has given us a dramatic new insight into what our customers want and how to make our service a shiny object." Michael Purcell, Senior Vice President, Product Devel… mais…
ISBN: 9780470527726
"Shiny Objects Marketing has given us a dramatic new insightinto what our customers want and how to make our service a shinyobject."-Michael Purcell, Senior Vice President, ProductDevelop… mais…
2009, ISBN: 9780470527726
Using Simple Human Instincts to Make Your Brand Irresistible, [ED: 1], 1., Auflage, eBook Download (EPUB,PDF), eBooks, [PU: John Wiley & Sons]
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Dados detalhados do livro - Shiny Objects Marketing
EAN (ISBN-13): 9780470527726
ISBN (ISBN-10): 0470527722
Ano de publicação: 2009
Editor/Editora: Wiley, J
224 Páginas
Língua: eng/Englisch
Livro na base de dados desde 2012-03-11T11:43:03+00:00 (Lisbon)
Página de detalhes modificada pela última vez em 2016-01-15T02:06:19+00:00 (Lisbon)
Número ISBN/EAN: 0470527722
Número ISBN - Ortografia alternativa:
0-470-52772-2, 978-0-470-52772-6
Ortografia alternativa e termos de pesquisa relacionados:
Autor do livro: labonte, labonté
Dados da editora
Autor: David A. LaBonte
Título: Shiny Objects Marketing - Using Simple Human Instincts to Make Your Brand Irresistible
Editora: John Wiley & Sons
224 Páginas
Ano de publicação: 2009-04-16
Língua: Inglês
15,99 € (DE)
EA; E101; E-Book; Nonbooks, PBS / Wirtschaft/Werbung, Marketing; Marketing und Vertrieb; Marketing; Marketing u. Vertrieb; Marketing & Sales; Business & Management; Wirtschaft u. Management; Marketing u. Vertrieb
About the Author. Preface. What's the Big Deal? Chapter 1: What Can You Expect from This Book? Chapter 2: Origins of Shiny Objects. Chapter 3: Why Are We Attracted to Shiny Objects? Chapter 4: Shiny Objects in Our Lives. Chapter 5: Traditional Persuasion Theory versus ShinyObjects. Chapter 6: Shiny Object Quadrants. Chapter 7: Five Facets of Shiny Objects. Chapter 8: Brands as Shiny Objects. Chapter 9: What Gets in the Way of Shiny Objects? Chapter 10. In a Room Full of Shiny Objects, How Do You GetYours Noticed? Chapter 11. Now What? References. Index.Outros livros adicionais, que poderiam ser muito similares com este livro:
Último livro semelhante:
9780470406038 Shiny Objects Marketing (LaBonte, David 160;A.)
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