This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types and the meanings of the images used by International … mais…
This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types and the meanings of the images used by International Irish NGOs in the process of fundraising. It assesses the rationale behind the use of negative images in fundraising. It constructs the donor public s perceptions of the images, and demonstrates the long-term consequences of their utilization. The book also critically assesses some of the fundraising texts that are used alongside the images in the process of fundraising. Moreover, the book introduces the causes and consequences of the implementation of face-to-face marketing, an increasingly popular and aggressive fundraising method used by some NGOs in Ireland to raise funds from the donor public. Bücher, Hörbücher & Kalender / Bücher / Sachbuch / Politik / Wirtschaftspolitik / Politische Entwicklung<
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Paperback, [PU: LAP Lambert Academic Publishing], This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types an… mais…
Paperback, [PU: LAP Lambert Academic Publishing], This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types and the meanings of the images used by International Irish NGOs in the process of fundraising. It assesses the rationale behind the use of negative images in fundraising. It constructs the donor public’s perceptions of the images, and demonstrates the long-term consequences of their utilization. The book also critically assesses some of the fundraising texts that are used alongside the images in the process of fundraising. Moreover, the book introduces the causes and consequences of the implementation of face-to-face marketing, an increasingly popular and aggressive fundraising method used by some NGOs in Ireland to raise funds from the donor public.<
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(*) Livro esgotado significa que o livro não está disponível em qualquer uma das plataformas associadas buscamos.
This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types and the meanings of the images used by International … mais…
This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types and the meanings of the images used by International Irish NGOs in the process of fundraising. It assesses the rationale behind the use of negative images in fundraising. It constructs the donor public s perceptions of the images, and demonstrates the long-term consequences of their utilization. The book also critically assesses some of the fundraising texts that are used alongside the images in the process of fundraising. Moreover, the book introduces the causes and consequences of the implementation of face-to-face marketing, an increasingly popular and aggressive fundraising method used by some NGOs in Ireland to raise funds from the donor public. Bücher, Hörbücher & Kalender / Bücher / Sachbuch / Politik / Wirtschaftspolitik / Politische Entwicklung<
Nr. VSG0O8AGIAO. Custos de envio:, Lieferzeit: 5 Tage, DE. (EUR 0.00)
Paperback, [PU: LAP Lambert Academic Publishing], This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types an… mais…
Paperback, [PU: LAP Lambert Academic Publishing], This book makes a unique contribution to our understanding of the process of fundraising in Ireland. It critically examines the types and the meanings of the images used by International Irish NGOs in the process of fundraising. It assesses the rationale behind the use of negative images in fundraising. It constructs the donor public’s perceptions of the images, and demonstrates the long-term consequences of their utilization. The book also critically assesses some of the fundraising texts that are used alongside the images in the process of fundraising. Moreover, the book introduces the causes and consequences of the implementation of face-to-face marketing, an increasingly popular and aggressive fundraising method used by some NGOs in Ireland to raise funds from the donor public.<
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Dados bibliográficos do melhor livro correspondente
Dados detalhados do livro - A Critique of the Accountability of NGOs in Fundraising in Ireland
EAN (ISBN-13): 9783659281778 ISBN (ISBN-10): 3659281778 Livro de capa dura Livro de bolso Ano de publicação: 2012 Editor/Editora: LAP LAMBERT Academic Publishing
Livro na base de dados desde 2009-03-16T23:30:47+00:00 (Lisbon) Página de detalhes modificada pela última vez em 2022-02-14T08:42:50+00:00 (Lisbon) Número ISBN/EAN: 3659281778
Número ISBN - Ortografia alternativa: 3-659-28177-8, 978-3-659-28177-8 Ortografia alternativa e termos de pesquisa relacionados: Autor do livro: bekele Título do livro: fundraising, ireland ireland, critique, ngos
