2000, ISBN: 9780415314121

Edição encadernada

Basic Books. Hardcover. GOOD. Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex librar… mais…

Basic Books. Hardcover. GOOD. Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex library copy, will have the markings and stickers associated from the library. Accessories such as CD, codes, toys, may not be included., Basic Books, 2.5, Basic Books. Hardcover. GOOD. Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex library copy, will have the markings and stickers associated from the library. Accessories such as CD, codes, toys, may not be included., Basic Books, 2.5, HarperCollins Publishers, 2000. First Edition, Ex-Library. Trade Paperback. Very Good. Great book! No spine creases & mild wear on laminated cover. Lightly aged pages, library stamps, no markings in text. Description: Business needs a boost? Invented the software that's going to revolutionize cyberspace? How is everyone going to find out about that fundraiser you're organizing? Publicity is the simple answer to your prayers--the greatest (and cheapest) resource for self-promotion that's available. Learn everything you need to know about promoting yourself efficiently, effectively, and economically with the indispensable How to Get Publicity-- now completely revised an updata! Television, radio, and publishing public relations wizard William Parkhurst offers his proven insider's expertise, using examples and case histories as well as his own tried-and-true methods--covering everything from writing a penetrating press release and booking a successful tour to handling bad publicity and the unlimited opportunities the Internet has to offer. The techniques and media may have changed through-out the years, but the basic steps remain the same on the path to self-promotion--and How to Get Publicity is the perfect guide to capturing millions of dollars' worth of media coverage and maximizing your opportunities., HarperCollins Publishers, 2000, 3, Basic Books, 1-Aug-92. Ex-Library. Hardcover. Very Good. Great book! Mild shelf wear on dj, library stamps on edge & endpages. Lightly aged pages, no markings in text. From Publishers Weekly: A highly educated and trained workforce is the key to economic growth and full employment, assert the authors of this boldly visionary book, an important contribution to the debate over national priorities and the U.S.'s economic competitiveness. They urge the nation's employers to heed the lessons learned by Germany, Japan, Sweden and Singapore--countries that have linked education and economic policy into a single integrated strategy. In those countries, many """"front-line"""" workers--those in non-managerial and nontechnical positions--are granted quasi-managerial responsibilities and are rewarded for improving product design, manufacturing quality and overall productivity. In their """"coherent national strategy for human resources development,"""" Marshall and Tucker advocate employers' commitment to the continued education of front-line workers, massive investment in teacher salaries, adoption of more stringent educational standards, legalization of tax credits for families with children, an increase in the minimum wage and creation of a national health insurance program modeled on Canada's. Marshall, an economist, was Secretary of Labor under Jimmy Carter; Tucker is president of the National Center on Education and the Economy in Washington, D.C., and Rochester, N.Y. Copyright 1992 Reed Business Information, Inc.\n \n\n\n From Library Journal\n\nMarshall, an economist and former secretary of labor, and Tucker, a prominent educator, make a critical examination of the U.S. educational system and find it totally wrong for productivity and competition in today's domestic and world economies. They contrast U.S. programs, which seem intent on mass producing low-skilled workers, with those of Japan, Germany, and other countries, where all prospects are highly educated or trained for maximum advantage in the workplace. Going beyond the schools, the authors hold the breakdown of the family and community responsible for many of the problems. They propose a detailed plan for restructuring our entire society. Although some of their suggestions sound Utopian, their recommendations deserve serious consideration. Recommended for all subject and larger general collections. Shirley L. Hopkinson, SLIS, San Jose State Univ., Cal. Copyright 1992 Reed Business Information, Inc., Basic Books, 1-Aug-92, 3, Blacklick, Ohio, U.S.A.: McGraw-Hill College. Very Good in No Cover jacket Paperback . Paperback. 2000., McGraw-Hill College, 2000, 0, Paperback. Good., 2.5<

1990, ISBN: 9780415314121

Edição encadernada

Basic Books. Paperback. GOOD. Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex librar… mais…

Basic Books. Paperback. GOOD. Spine creases, wear to binding and pages from reading. May contain limited notes, underlining or highlighting that does affect the text. Possible ex library copy, will have the markings and stickers associated from the library. Accessories such as CD, codes, toys, may not be included., Basic Books, 2.5, New York, NY, U.S.A.: Basic Books. Near Fine/Near Fine. 1990. First Edition. Hard Cover. 8vo - over 7¾" - 9¾" tall 0465026605 Has Small Pub Remainder Mark Has Small Pub Remainder Mark ., Basic Books, 1990, 4, Paperback. Very Good., 3<

ISBN: 9780415314121

Paperback. Very Good., 3

ISBN: 9780415314121

Paperback. Good., 2.5