ISBN: 9780470282083
Every year, thousands of new business are started by people with no knowledge of modern marketing at all?and some of them survive and thrive. Accidental Branding tells the story of seven … mais…
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ISBN: 9780470282083
Every year, thousands of new business are started by people with no knowledge of modern marketing at all?and some of them survive and thrive. Accidental Branding tells the story of seven … mais…
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2008, ISBN: 9780470282083
How Ordinary People Build Extraordinary Brands, [ED: 1], 1. Auflage, eBook Download (PDF), eBooks, [PU: John Wiley & Sons]
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ISBN: 9780470282083
Every year, thousands of new business are started by people with no knowledge of modern marketing at all?and some of them survive and thrive. Accidental Branding tells the story of seven … mais…
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Accidental Branding : How Ordinary People Build Extraordinary Brands - novo libroISBN: 9780470282083
Every year, thousands of new business are started by people with no knowledge of modern marketing at all?and some of them survive and thrive. Accidental Branding tells the story of seven … mais…
2008
ISBN: 9780470282083
Every year, thousands of new business are started by people with no knowledge of modern marketing at all?and some of them survive and thrive. Accidental Branding tells the story of seven … mais…
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2008, ISBN: 9780470282083
Every year, thousands of new business are started by people with no knowledge of modern marketing at all?and some of them survive and thrive. Accidental Branding tells the story of seven … mais…
2008, ISBN: 9780470282083
How Ordinary People Build Extraordinary Brands, [ED: 1], 1. Auflage, eBook Download (PDF), eBooks, [PU: John Wiley & Sons]
Dados bibliográficos do melhor livro correspondente
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Dados detalhados do livro - Accidental Branding
EAN (ISBN-13): 9780470282083
ISBN (ISBN-10): 0470282088
Ano de publicação: 2008
Editor/Editora: John Wiley & Sons
240 Páginas
Língua: eng/Englisch
Livro na base de dados desde 2010-09-05T12:37:03+01:00 (Lisbon)
Página de detalhes modificada pela última vez em 2023-04-15T11:42:57+01:00 (Lisbon)
Número ISBN/EAN: 9780470282083
Número ISBN - Ortografia alternativa:
0-470-28208-8, 978-0-470-28208-3
Ortografia alternativa e termos de pesquisa relacionados:
Título do livro: extraordinary people, branding
Dados da editora
Autor: David Vinjamuri
Título: Accidental Branding - How Ordinary People Build Extraordinary Brands
Editora: Wiley; John Wiley & Sons
224 Páginas
Ano de publicação: 2008-06-16
Língua: Inglês
17,99 € (DE)
Not available (reason unspecified)
EA; E107; E-Book; Nonbooks, PBS / Wirtschaft/Betriebswirtschaft; Betriebswirtschaft und Management; Business & Management; Business Self-Help; Ratgeber Wirtschaft; Wirtschaft /Ratgeber; Wirtschaft u. Management; Ratgeber Wirtschaft; BB
Foreword ix Introduction xi What Is an Accidental Brand? 1 The Accidental Brand-Builder in You 9 The Storyteller: John Peterman (J. Peterman) 25 The Contrarian: Craig Newmark (craigslist) 51 The Tinkerer: Gary Erickson (Clif Bar) 73 The Visionary and the Strategist: Myriam Zaoui and Eric Malka (The Art of Shaving) 97 The Pugilist: Gert Boyle (Columbia Sportswear) 125 The Perfectionist: Julie Aigner-Clark (Baby Einstein) 145 The Anarchist: Roxanne Quimby (Burt's Bees) 169 Afterword 195 Index 199Outros livros adicionais, que poderiam ser muito similares com este livro:
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9780470165065 Accidental Branding: How Ordinary People Build Extraordinary Brands (Vinjamuri, David)
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