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Value Driven Product Planning and Systems Engineering
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Value Driven Product Planning and Systems Engineering - Livro de bolso

2010, ISBN: 9781849966887

Engineers and scientists often need to sell an innovative idea for a new product or a new product improvement to top management. Sometimes their tendency is to focus on the 'WOW!' of the … mais…

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Cook, Harry E. E.:

Value Driven Product Planning and Systems Engineering - Livro de bolso

2010, ISBN: 9781849966887

Mitwirkende: Wissmann, Luke A. Springer, Taschenbuch, Auflage: Softcover reprint of hardcover 1st ed. 2007, 232 Seiten, Publiziert: 2010-10-13T00:00:01Z, Produktgruppe: Buch, 0.33 kg, Rec… mais…

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Cook, Harry E. E.:
Value Driven Product Planning and Systems Engineering - Livro de bolso

2010

ISBN: 9781849966887

Mitwirkende: Wissmann, Luke A. Springer, Taschenbuch, Auflage: Softcover reprint of hardcover 1st ed. 2007, 232 Seiten, Publiziert: 2010-10-13T00:00:01Z, Produktgruppe: Buch, 0.33 kg, Rec… mais…

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Value Driven Product Planning and Systems Engineering - Harry E. Cook/ Luke A. Wissmann
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Harry E. Cook/ Luke A. Wissmann:
Value Driven Product Planning and Systems Engineering - Livro de bolso

ISBN: 9781849966887

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*Value Driven Product Planning and Systems Engineering* - Softcover of Or / Taschenbuch für 128.49 € / Aus dem Bereich: Bücher, Taschenbücher, Naturwissenschaft Medien > Bücher nein Tasch… mais…

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Harry E. Cook/ Luke A. Wissmann:
Value Driven Product Planning and Systems Engineering - Livro de bolso

ISBN: 1849966885

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Value Driven Product Planning and Systems Engineering

Engineers and scientists often need to sell an innovative idea for a new product to top management. Those who occupy product planning positions also need to be constantly scanning ideas for improving value. The engineer as product planner must learn to think like its major competitor using customer value as a guide. This book provides essential support for engineers and scientists who are required to make realistic business cases for new product concepts.

Dados detalhados do livro - Value Driven Product Planning and Systems Engineering


EAN (ISBN-13): 9781849966887
ISBN (ISBN-10): 1849966885
Livro de capa dura
Livro de bolso
Ano de publicação: 2010
Editor/Editora: Springer
231 Páginas
Peso: 0,331 kg
Língua: eng/Englisch

Livro na base de dados desde 2011-10-20T17:27:58+01:00 (Lisbon)
Página de detalhes modificada pela última vez em 2023-12-09T14:02:40+00:00 (Lisbon)
Número ISBN/EAN: 9781849966887

Número ISBN - Ortografia alternativa:
1-84996-688-5, 978-1-84996-688-7
Ortografia alternativa e termos de pesquisa relacionados:
Autor do livro: wissmann, cook
Título do livro: driven, value and plan


Dados da editora

Autor: Harry E. Cook; Luke A. Wissmann
Título: Value Driven Product Planning and Systems Engineering
Editora: Springer; Springer London
213 Páginas
Ano de publicação: 2010-10-13
London; GB
Impresso / Feito em
Peso: 0,454 kg
Língua: Inglês
128,39 € (DE)
131,99 € (AT)
135,76 CHF (CH)
POD
XVIII, 213 p. 60 illus.

BC; Engineering Design; Hardcover, Softcover / Technik/Maschinenbau, Fertigungstechnik; Konstruktion, Entwurf; Verstehen; Automobil; Customer Value; Engineering Economics; New Product Development; Product Planning; Trends; product development; systems engineering; Automotive Engineering; Operations Management; Engineering Economics, Organization, Logistics, Marketing; Manufacturing, Machines, Tools, Processes; Engineering Design; Automotive Engineering; Operations Management; Industrial Management; Machines, Tools, Processes; Fahrzeugbau; Management spezifischer Bereiche; Ingenieurswesen, Maschinenbau allgemein; Management und Managementtechniken; Fertigungstechnik und Ingenieurwesen; BB

Customer Value: A Key Financial Metric Assessing Value using Surveys Analyzing Stated Choice Surveys Product Planning and Systems Engineering Case Study 1: Value Speculation in a Stock’s Price Case Study 2: Simulated Survey of Boston to Los Angeles Flights Case Study 3: Analysis of a Multinomial Stated Choice Survey Case Study 4: The Market for Hybrid and Diesel Mid-sized Sedans Case Study 5: Revealed Values: Minivan Trends Case Study 6: Effect of Market Dilution when Value Differs between Competitors Case Study 7: Value of Interior Noise in a Luxury Automobile Case Study 8: Quantifying the Trade-off between Acceleration Performance and Fuel Economy Case Study 9: Value of Mustang Options Case Study 10: Simulated Survey of Choice between Auto and Transit Bus Modes Case Study 11: Assessing Relative Brand Value Case Study 12: Value and Cost Benchmarking a Yogurt Market Appendix A: Models of Demand, Price, and Choice Probability Appendix B. Modeling Value using Automotive Examples Appendix C. Templates Appendix D. Stated Choice Analysis of a Classical Conjoint Survey Appendix E. Analysis of Presence/Absence Stated Choice Survey Appendix F. Using Orthogonal Arrays to Construct Stated Choice Survey and other Experimental Designs

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