ISBN: 9780415339551

By Leslie Budd, Lisa Harris. Death of the 'New'?. Entrepreneurial Chaos, Entrepreneurial Order and the Dotcom Bubble 3. Lisa Harris is a Chartered Marketer and Lecturer in Marketing at Br… mais…

By Leslie Budd, Lisa Harris. Death of the 'New'?. Entrepreneurial Chaos, Entrepreneurial Order and the Dotcom Bubble 3. Lisa Harris is a Chartered Marketer and Lecturer in Marketing at Brunel University. The Nile on eBay   FREE SHIPPING UK WIDE   e-Economy by Leslie Budd, Lisa Harris This rigorous text takes a critical view of the dot-com hype and considers the fundamental realities of the e-economy from a range of business perspectives. FORMATPaperback LANGUAGEEnglish CONDITIONBrand New Publisher Description As dot.com became dot.bomb, the hype that surrounded the meteoric growth of the network economy has given way to realism or even scepticism about the potential of ICT as a source of new business models. It is now appropriate to reflect critically on the e-economy hype, and to use this as a way of looking forward to new, more realistic possibilities. Using a business and socio-economic framework, this book investigates a range of challenges for restructuring the e-economy. This framework includes operations management, human resource management, e-learning, e-tailing, e-marketing, e-government, enterprise culture and digital divide. Divided into four themes (the changing business environment, knowledge management, learning in the public domain and e-business practices within and between organizations), each chapter considers the international context and critically explores a key aspect of the e-economy. Rigorous yet retaining the accessible format which distinguishes all the volumes in this series, this book provides a thorough critique of the prospects facing businesses in the new economy and will be of interest to anyone studying e-business/commerce. Back Cover As dot.com became dot.bomb, the hype that surrounded the meteoric growth of the network economy has given way to realism, or even scepticism, about the potential of ICT as a source of new business models. It is now appropriate to reflect critically on the e-economy hype, and to use this as a way of looking forward to new, more realistic possibilities. Using a business and socio-economic framework, this book investigates a range of challenges for restructuring the e-economy. This framework includes operations management, human resource management, e-learning, e-retailing, e-marketing, e-government, enterprise culture and digital divide. Divided into four themes (the changing business environment, knowledge management, learning in the public domain and e-business practices within and between organizations), each chapter considers the international context and critically explores a key aspect of the e-economy. Rigorous yet still retaining the accessible format which distinguishes all the volumes in this series, this book provides a thorough critique of the prospects facing businesses in the new economy and will be of interest to anyone studying e-business/commerce. Author Biography Lisa Harris is a Chartered Marketer and Lecturer in Marketing at Brunel University. She is founder of the university's e-commerce research group and is Course Director for the BSc in e-commerce. She is the author of Marketing the e-Business (Routledge 2002) and co-editor of the Routledge e-business series.Leslie Budd is a Lecturer at the Open University Business School where he teaches in Accounting & Finance and Non-profit management. Table of Contents 1. Death of the 'New'? Re-Materialising the Economy 2. Entrepreneurial Chaos, Entrepreneurial Order and the Dotcom Bubble 3. Social Shaping of Government: What Can be Learned from the Adoption of Mobile-Mediated Communications? 4. e-Leadership: Challenges of New Governance Models 5. e-Management and Workforce Diversity 6. ICT and Institutional Change at the British Library 7. Coerced Evolution:A Study of the Integration of e-Mediated Learning into a Traditional University 8. e-Government: From Utopian Rhetoric to Practical Realism 9. e-Retail: Paradoxes for Suppliers and Consumers and 10. e-Business Processes: Information and Operations for Competitive Advantage 11. Building Trust in Stakeholder Relationships: Are Call Centres Sweat Shops or Massage Parlours? Review 'In demystifying and making sense, as the chapters in this book do, of what we mean by the so-called 'new' and 'e-economy', it is the underlying continuities that emerge as more enlightening than the breathless assertions of change...'From the Foreword by Simon Caulkin, Management Correspondent of The Observer Details ISBN0415339553 Short Title E-ECONOMY Pages 248 Language English ISBN-10 0415339553 ISBN-13 9780415339551 Media Book Format Paperback DEWEY 658.84 Series Number 4 Author Lisa Harris Imprint Routledge Place of Publication London Country of Publication United Kingdom Edition 1st Birth 1968 Subtitle Rhetoric or Business Reality? DOI 10.1604/9780415339551 AU Release Date 2004-11-04 NZ Release Date 2004-11-04 UK Release Date 2004-11-04 Illustrations 6 Line drawings, black and white Publisher Taylor & Francis Ltd Series Routledge eBusiness Year 2004 Publication Date 2004-11-04 Alternative 9780415339544 Audience Tertiary & Higher Education We've got thisAt The Nile, if you're looking for it, we've got it.With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! 30 DAY RETURN POLICYNo questions asked, 30 day returns! FREE DELIVERYNo matter where you are in the UK, delivery is free. SECURE PAYMENTPeace of mind by paying through PayPal and eBay Buyer Protection TheNile_Item_ID:140787550; , Festpreisangebot, [LT: FixedPrice], ISBN-13: 9780415339551, Book Title: e-Economy, EAN: 9780415339551, Publication Year: 2004, Type: Textbook, Format: Paperback, Language: English, Publication Name: E-Economy: Rhetoric or Business Reality?, Item Height: 234mm, Item Width: 156mm, Subject: Economics, Business, Item Weight: 431g, Number of Pages: 248 Pages, Taylor & Francis<

2005, ISBN: 9780415339551

Routledge, Taschenbuch, 213 Seiten, Publiziert: 2005-01-30T00:00:01Z, Produktgruppe: Buch, 0.95 kg, Recht, Kategorien, Bücher, E-Commerce, E-Business, Business & Karriere, Online-Marketin… mais…

Routledge, Taschenbuch, 213 Seiten, Publiziert: 2005-01-30T00:00:01Z, Produktgruppe: Buch, 0.95 kg, Recht, Kategorien, Bücher, E-Commerce, E-Business, Business & Karriere, Online-Marketing, Wirtschaftslehre, Börse & Geld, Routledge, 2005<