- 5 resultados
menor preço: € 59,56, preço mais alto: € 76,81, preço médio: € 67,05
1
Low-Income Consumer Behaviour - Ayantunji Gbadamosi
Encomendar
no/na BookDepository.com
€ 76,81
Envio: € 0,001
EncomendarLink patrocinado
Ayantunji Gbadamosi:

Low-Income Consumer Behaviour - Livro de bolso

ISBN: 9783838349923

Paperback, [PU: LAP Lambert Academic Publishing], As marketing environment becomes more volatile in recent times, the need for businesses to have an in- depth understanding of how consume… mais…

Custos de envio:Versandkostenfrei. (EUR 0.00)
2
Low-Income Consumer Behaviour: A Contextual Focus on Women and Low-Involvement Grocery Products - GBADAMOSI, AYANTUNJI
Encomendar
no/na Amazon.de (Intern. Bücher)
€ 59,56
Envio: € 3,001
EncomendarLink patrocinado

GBADAMOSI, AYANTUNJI:

Low-Income Consumer Behaviour: A Contextual Focus on Women and Low-Involvement Grocery Products - Livro de bolso

2010, ISBN: 9783838349923

LAP LAMBERT Academic Publishing, Taschenbuch, 164 Seiten, Publiziert: 2010-09-10T00:00:01Z, Produktgruppe: Buch, 0.55 kg, Recht, Kategorien, Bücher, Management, Business & Karriere, Brand… mais…

Custos de envio:Die angegebenen Versandkosten können von den tatsächlichen Kosten abweichen. (EUR 3.00)
3
Low-Income Consumer Behaviour: A Contextual Focus on Women and Low-Involvement Grocery Products - GBADAMOSI, AYANTUNJI
Encomendar
no/na Amazon.de (Intern. Bücher)
€ 62,88
Envio: € 2,491
EncomendarLink patrocinado
GBADAMOSI, AYANTUNJI:
Low-Income Consumer Behaviour: A Contextual Focus on Women and Low-Involvement Grocery Products - Livro de bolso

2010

ISBN: 9783838349923

LAP LAMBERT Academic Publishing, Taschenbuch, 164 Seiten, Publiziert: 2010-09-10T00:00:01Z, Produktgruppe: Buch, 0.55 kg, Recht, Kategorien, Bücher, Management, Business & Karriere, Brand… mais…

Custos de envio:Auf Lager. Lieferung von Amazon. (EUR 2.49) Amazon.de
4
Low-Income Consumer Behaviour - AYANTUNJI GBADAMOSI
Encomendar
no/na Hugendubel.de
€ 68,00
Envio: € 25,001
EncomendarLink patrocinado
AYANTUNJI GBADAMOSI:
Low-Income Consumer Behaviour - Livro de bolso

ISBN: 383834992X

Low-Income Consumer Behaviour ab 68 € als Taschenbuch: A Contextual Focus on Women and Low-Involvement Grocery Products. Aus dem Bereich: Bücher, Wissenschaft, Wirtschaftswissenschaft, Me… mais…

Nr. 12889808. Custos de envio:, , plus shipping costs. (EUR 25.00)
5
Low-Income Consumer Behaviour A Contextual Focus on Women and Low-Involvement Grocery Products - Gbadamosi, Ayantunji
Encomendar
no/na Achtung-Buecher.de
€ 68,00
Envio: € 0,001
EncomendarLink patrocinado
Gbadamosi, Ayantunji:
Low-Income Consumer Behaviour A Contextual Focus on Women and Low-Involvement Grocery Products - novo libro

2010, ISBN: 383834992X

Kartoniert / Broschiert, mit Schutzumschlag 11, [PU:LAP LAMBERT Academic Publishing]

Custos de envio:Versandkostenfrei innerhalb der BRD. (EUR 0.00) MARZIES.de Buch- und Medienhandel, 14621 Schönwalde-Glien

1Como algumas plataformas não transmitem condições de envio e estas podem depender do país de entrega, do preço de compra, do peso e tamanho do artigo, de uma possível adesão à plataforma, de uma entrega directa pela plataforma ou através de um terceiro fornecedor (Marketplace), etc., é possível que os custos de envio indicados pelo eurolivro não correspondam aos da plataforma ofertante.

Dados bibliográficos do melhor livro correspondente

Pormenores referentes ao livro
Low-Income Consumer Behaviour: A Contextual Focus on Women and Low-Involvement Grocery Products

As marketing environment becomes more volatile in recent times, the need for businesses to have an in- depth understanding of how consumers react to marketing stimuli also becomes more compelling. This is because their success is inextricably linked to how satisfied consumers are in relation to their offerings. This can be very challenging considering the diversity which exists among consumers in relation to many factors such as age, gender and income. Thus, generalisation in consumer behaviour without due reference to the contextual factors identified among each consumer segment will provide a limited understanding of their decision making. Hence, this book explores the salient beliefs, central motivation, and attitudes of low-income women consumers in relation to their consumption of low-involvement grocery products. It features a comprehensive synthesis of thoughts as conceptually linked to findings from an empirical study on the day-to-day purchase behaviour of these consumers. Business students, especially those studying marketing, and marketing practitioners will benefit immensely from the insights offered in this textbook.

Dados detalhados do livro - Low-Income Consumer Behaviour: A Contextual Focus on Women and Low-Involvement Grocery Products


EAN (ISBN-13): 9783838349923
ISBN (ISBN-10): 383834992X
Livro de capa dura
Livro de bolso
Ano de publicação: 2010
Editor/Editora: LAP LAMBERT Academic Publishing

Livro na base de dados desde 2009-12-14T09:12:15+00:00 (Lisbon)
Página de detalhes modificada pela última vez em 2023-11-23T12:06:18+00:00 (Lisbon)
Número ISBN/EAN: 9783838349923

Número ISBN - Ortografia alternativa:
3-8383-4992-X, 978-3-8383-4992-3
Ortografia alternativa e termos de pesquisa relacionados:
Título do livro: consumer behaviour, focus


Outros livros adicionais, que poderiam ser muito similares com este livro:

Último livro semelhante:
Low-Income Consumer Behaviour (GBADAMOSI, AYANTUNJI)


< Para arquivar...