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Timmers, Paul:

Electronic Commerce: Strategies and Models for Business-to-Business Trading - Livro de bolso

2001, ISBN: 9780471498407

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Electronic Commerce: Strategies and Models for Business-to-Business Trading (Wiley Series in Information Systems) - Timmers, Paul
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Timmers, Paul:

Electronic Commerce: Strategies and Models for Business-to-Business Trading (Wiley Series in Information Systems) - primeira edição

2001, ISBN: 9780471498407

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John Wiley & Sons, Taschenbuch, Auflage: 1. 292 Seiten, Publiziert: 2001-04-24T00:00:01Z, Produktgruppe: Buch, 0.95 kg, Recht, Kategorien, Bücher, Industrie, Branchen & Berufe, Business &… mais…

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Timmers, Paul:
Electronic Commerce: Strategies and Models for Business-to-Business Trading (Wiley Series in Information Systems) - primeira edição

2001

ISBN: 9780471498407

Livro de bolso

John Wiley & Sons, Taschenbuch, Auflage: 1. 292 Seiten, Publiziert: 2001-04-24T00:00:01Z, Produktgruppe: Buch, 0.95 kg, Recht, Kategorien, Bücher, Industrie, Branchen & Berufe, Business &… mais…

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Timmers, P.:
Electronic Commerce: Strategies and Models for Business-To-Business Trading - Livro de bolso

2000, ISBN: 9780471498407

John Wiley & Sons, 2000. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. … mais…

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Electronic Commerce - Paul Timmers
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Paul Timmers:
Electronic Commerce - Livro de bolso

2000, ISBN: 9780471498407

Strategies and Models for Business-to-Business Trading, Buch, Softcover, [PU: John Wiley & Sons Inc], John Wiley & Sons Inc, 2000

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Electronic Commerce: Strategies and Models for Business-to-Business Trading (Wiley Series in Information Systems)

This volume analyzes strategic marketing approaches on the basis of both marketing theory and international case studies. Its systematic study of Internet commerce models should allow any company to better organize their business and understand where their sources of revenue come from. It offers an assessment of a rapidly growing area, covering current models and showing how they have fared in practice. The book also provides an analytical assessment of the marketplace for business-to-business electronic commerce strategies and Includes recommendations for the implementation of a marketing strategy for business-to-business e-commerce.

Dados detalhados do livro - Electronic Commerce: Strategies and Models for Business-to-Business Trading (Wiley Series in Information Systems)


EAN (ISBN-13): 9780471498407
ISBN (ISBN-10): 0471498408
Livro de bolso
Ano de publicação: 2001
Editor/Editora: John Wiley & Sons
288 Páginas
Peso: 0,417 kg
Língua: eng/Englisch

Livro na base de dados desde 2007-05-30T08:00:57+01:00 (Lisbon)
Página de detalhes modificada pela última vez em 2024-02-05T17:25:20+00:00 (Lisbon)
Número ISBN/EAN: 0471498408

Número ISBN - Ortografia alternativa:
0-471-49840-8, 978-0-471-49840-7
Ortografia alternativa e termos de pesquisa relacionados:
Autor do livro: timmers paul, timm paul
Título do livro: model strategie, best business business, electronic commerce strategies and models for business business trading, systems


Dados da editora

Autor: Paul Timmers
Título: Electronic Commerce - Strategies and Models for Business-to-Business Trading
Editora: John Wiley & Sons
288 Páginas
Ano de publicação: 2000-07-27
Peso: 0,430 kg
Língua: Inglês
69,90 € (DE)
156mm x 227mm x 16mm

BC; Paperback; Hardcover, Softcover / Wirtschaft/Management; Wirtschaftsmathematik und -informatik, IT-Management; Electronic Commerce; Unternehmenstechnologie; Wirtschaft u. Management; Business Technology; Business-to-Business; Business & Management; Unternehmenstechnologie

Foreword. Preface. About the Author. Acknowledgements. Introduction. Key Features of Internet Electronic Commerce. Business Models for Electronic Commerce. Business-to-Business Electronic Commerce Cases. Markets and Competition. Marketing Strategies and Programmes. Roadmap for Business-to-Business Electronic Commerce. Bibliography. Endnotes. Subject Index.

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